Marketing Director

Job Code: 1132

Location: Shielfield S4 7WW, United Kingdom

Employment Type: Full-Time (On-site / hybrid)

Salary: £45,000 – £52,000 per annum

About the Role:

The Marketing Director plays a critical role in developing and executing strategic marketing initiatives to drive customer acquisition, retention, brand awareness, and brand management. This position requires strong leadership, creativity, and expertise in the remittance industry to effectively position the company in the market.

Key Responsibilities:

·        Develop and implement comprehensive marketing strategies to promote the company's services and solutions.

·        Managing marketing through digital mediums

·        Lead and manage a team of marketing professionals to execute marketing campaigns across various channels, including digital marketing, advertising, events, and partnerships.

·        Conduct market research and analysis to identify customer needs, market trends, and competitor activities.

·        Collaborate with product development teams to ensure alignment between marketing strategies and product/service offerings.

·        Monitor and analyze marketing performance metrics, such as customer acquisition cost, conversion rates, and customer lifetime value, to measure the effectiveness of marketing campaigns.

·        Stay up-to-date with industry trends, regulatory changes, and customer preferences in the remittance industry to drive innovation and competitive advantage.

·        Manage the marketing budget and allocate resources effectively to maximize return on investment.

·        Foster strategic partnerships and collaborations with relevant stakeholders in the remittance industry, including banks, financial institutions, and technology providers.

Requirements:

·        Master's degree in marketing, business administration, or a related field.

·        Minimum of 8-10 years of progressive experience in senior marketing roles within the Money Services Business Sector, with a proven track record of successfully implementing brand management strategies.

·        Strong knowledge of the Money Services Business Sector, including market dynamics, customer behavior, and regulatory landscape, enabling informed decision-making and strategic planning.

·        Excellent leadership and team management skills, with the ability to inspire and motivate a diverse team.

·        Ability to adapt to a fast-paced and dynamic environment in the Money Services Business Sector.

·        Strategic thinking and problem-solving abilities to identify opportunities, address challenges, and drive business growth.

·        Exceptional communication and interpersonal skills to effectively collaborate with cross-functional teams and external stakeholders.

·        Track record of driving successful digital marketing campaigns, leveraging social media, SEO, SEM, and other digital channels to reach target audiences effectively.

·        Proficiency in digital marketing tools and platforms, including social media, search engine marketing, and analytics.

Apply for this Position

If you are passionate about driving business growth through innovative marketing strategies, we'd love to hear from you. Please submit your application through the Remit Choice Careers Portal.